Whether you require a fully integrated PR and marketing program, are looking for strategic counsel or have a need for a one-time digital media project, we can build a program that's best suited for your needs.
Fully integrated PR and marketing. Content is at the core, but what’s your strategy behind it?
While content is at the core of every successful PR and marketing initiative, it shouldn’t stand on its own. What good is content if no one sees it? That’s why we support and promote the content we create with fully integrated campaigns.
- Speaker and awards programs
- Event management
- Tracking ROI
- Analyst relations (e.g., briefings, presentations, messaging support, analyst report tracking, etc.)
- Identify internal and external expertise
- Content development
- Content promotion
- Media relations (e.g., press releases, proactive media pitches, briefings, interviews, article placements, etc.)
Strategic counsel. Extensive experience brings fresh perspective to your strategy.
We have extensive experience with organizations large and small, with and without marketing teams in place, helping to bridge the gap between the executive team, company stakeholders and marketing and PR initiatives. Regardless of whether you have experienced marketers in house, you can rely on our agency experience to bring a fresh outside perspective. We’ve worked with hundreds of companies in various growth stages and multiple industries. We actively listen to our clients and work collaboratively to determine the best road to success. This active engagement is part of what makes us better, more strategic marketers.
Content development. Promote thought leadership. Educate your market. Drive lead generation.
Content is at the core of every successful PR and marketing campaign. We have a team of project managers, former journalists, experienced technology writers, PhD medical writers, technical editors and digital media specialists ready to produce unique, informative content designed to promote thought leadership, educate your market and drive lead generation efforts. We have the experience you need to develop editorial and visual content that will drive the results you’re looking for.
- White papers
- Website content
- Bylined articles
- Blog posts
- Webcast slide decks
- Animated videos
- Digital videos
- Data/product sheets
- Technical drawings
- Email and landing page content
Digital media development. Drive results in a more compelling and engaging way.
We love developing content. But we love it even more when it’s in digital format! We’ve found no greater success with our clients than when we collaborate and develop strategic, digital content designed to fully engage their audience. Our team has the expertise you need to develop professional-quality digital media content.
- Animated video production
- Template design and implementation (e.g., eBooks, newsletters, PowerPoint presentations, etc.)
- Photography (e.g., headshots, product shots, etc.)
- Website redesign and development
- Branding (e.g., logos, style guides, imagery, etc.)
- Website optimization
- Digital video production
Social media management. Know where to reach your audience and when.
Social media plays a vital role in every communications strategy. There is no “one-size-fits-all” approach to managing your social media platforms, so it’s important to know which platforms can help you reach and engage your target audience most efficiently and how to leverage those platforms in the most meaningful way. Let us help expand your social media footprint and engage with key influencers, such as customers, potential leads, industry thought leaders, partners, investors, media and others. We can also master your company’s voice and create unique content across multiple channels to create a two-way channel of communication.